Thursday, 15 August 2013

GLOBAL BEVERAGE PACKAGING MARKET TO HIT $127 BILLION BY 2018

GLOBAL BEVERAGE PACKAGING MARKET TO HIT $127 BILLION BY 2018

DALLAS—The beverage packaging market is considered to be one of the most dynamic packaging markets with shifts in types of packaging and materials used varyingly across regions. The global beverage packaging market is expected to grow from $97.2 billion in 2012 to $125.7 billion by 2018, according to a new report from Markets and Markets.

In the global beverage packaging market, the major types are bottle, can, pouch and cartons, in which beverages are served. Consumer preferences, product characteristics, and material compatibility are essential to determine the type of packaging.

According to the report, “Beverage Packaging Market By Beverage Types (Non-Alcoholic, Alcoholic & Dairy), Packaging Types (Bottle, Can, Pouch, Carton, Draught, Bulk & Others), Material (Glass, Plastic, PET, HDPE, Metal, Paper-Board & Others) - Global Trends & Forecast To 2018", the alcohol segment, although dominated by bottles and cans, are bound to grow in the case of alternative materials for bottling. Non-alcoholic beverage packages are witnessing a gradual increase in preference for cartons and cans. Dairy beverages are mostly served in pouches; however, flavored and drinkable yoghurt creates a demand for other forms of packages.

Asia-Pacific has the highest market share and is witnessed to be the fastest-growing market. Europe’s growth is driven mainly by the East European markets. ROW is also expecting to experience growth in the beverage packaging market in future.

Dairy beverage packaging market is the fastest-growing market, with growing health concerns and knowledge about the nutrition value driving the dairy products. Non-alcoholic packaging is estimated to be the second fastest-growing market in 2013. Alcoholic packaging has the highest share, but the market has reached a maturity level and has a low growth rate as compared to the other two segments.

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