Showing posts with label North American Restaurant sales. Show all posts
Showing posts with label North American Restaurant sales. Show all posts

Sunday, 13 April 2014

FOOD TRENDS: Citric acid: How sour is becoming a chef’s new weapon

A studio illustration for a story about extracting citric acid from citrus fruits in the G&M studio in Toronto, Ontario on April 4, 2014 (Peter Power for The Globe and Mail)

Citric acid: How sour is becoming a chef’s new weapon

As far as It ingredients go, citric acid is an unlikely one – it’s the stuff found at the bottom of the bag of sour gummy candies. But the grainy, white powder’s ability to heighten flavours and bring balance to a dish – the supreme goal of good cooking – is turning it into an essential tool for the contemporary chef.



Citric acid occurs naturally in such fruits as limes, pineapples and gooseberries. The dry, powdered citric acid used as an industrial food additive since the early 19th century, however has a less appetizing source; it is manufactured using a mould that feeds on corn syrup glucose.
When Toronto chef Rebekah Pearse was a contestant on Top Chef Canada in its first season, she chose to include citric acid as one of just 10 items she was allowed to bring from home. She used it to make fresh ricotta and last-minute buttermilk by adding one teaspoon of citric acid to a litre of milk. Appealing to Pearse’s inner-science nerd, she says it has become one of her favourite ingredients: “People say, wow, how did you do that?”
Found in supermarket staples from sodas and teas, to juices and jams, it’s widely revered for its anti-bacterial, preservative and stabilizing qualities. Chefs have long held a stash of it, for instance to keep fruits and vegetables from oxidizing and turning brown while travelling from cutting board to table. But more and more chefs are wielding citric acid’s sour strength – the fairy dust of flavour amplification – in creative new ways.
Chef Kevin Mathieson, owner of Ottawa’s industrial-chic gastronomic café and patisserie Art is in Bakery, first experimented with citric acid back in 2000 during his apprenticeship at Peltier, a prestigious pastry shop in Paris.
He sprinkles a mixture of citric acid, icing sugar and salt over orange peel or wild blueberries before drying out the fruit for a week.
Using a coffee grinder, he blends it all into a powder that gets added to jellies inside chocolate truffles, infused into marmalade that gets slathered on brioche for a duck confit BLT sandwich, or dusted over crème fraîche as a garnish for a bowl of soup.
Citrus
“It gives everything a bright, zesty taste,” he says. “It also preserves the fruit’s natural colour.”When it comes to popular taste, sour is no longer a four-letter word, so to speak. An increased appetite for pucker-inducing and tangy flavours seems to run alongside several other major food trends including the rise of artisan sourdough breads, the new-to-North America sour beer sensation, ongoing interest in fermented and pickled foods that happen to be the perfect foil to the rich and fatty flavours of charcuterie, as well as the growing popularity of sour flavours associated with Asian and Mexican cuisines. “Look at the tamarind in pad Thai,” says Mathieson of the ubiquitous Thai noodle dish, “It’s got those same sour qualities as citric acid.”
At Bar Buca in Toronto, Chef Rob Gentile uses citric acid to brighten the taste of a low-acid berry sorbet. “It opens up the flavour,” he says. He also mixes it with water to make a solution that prevents finicky artichokes from oxidizing while they are being prepped and cleaned for artichoke crudo. Citric acid adds tartness where you don’t want to add liquid, he says, “We add lemon juice at the end so we can control the flavour.”
The popularity of citric acid among chefs doesn’t surprise Colin Leach, owner of the Silk Road, an online spice merchant with a shop in Calgary. He says he sells a “surprising amount” of citric acid and also uses it himself to create the shop’s spice blends. He sees the pursuit of perfect balance – a quest for capturing all five tastes in everything we eat – as the new orthodoxy in cooking. “If you making a barbecue rub for instance,” he says, “and you taste it and it feels like something’s missing, it’s usually something sour that’s needed. That’s where we’d use citric acid.”
Chef Robert Belcham, owner of Campognolo in Vancouver remembers using citric acid more than a decade ago to create a less-sweet “neutral” caramel and melting it into a lacy cage that lay over top of tuna tartare. These days he tends to use it directly on a dish as a flavoured salt to give food a dose of agrodolce, sweet and sour flavour. At Belcham’s bar, Campognolo Upstairs, nuts are cooked in simple syrup and tossed with butter, salt, two kinds of chili and citric acid.
“It’s a chef’s tool,” he says, explaining how citric acid allowed him to reinvent a popular bar snack. “First you taste sweet and nutty, then a bit of sour as you chew and it finishes with salt and heat. It transforms the way the dish plays out in your mouth.”
Greek ‘Vinaigrette’
“When I tasted this salad dressing for the first time, I didn’t know what citric acid was,” says Carlotte Langley, chef de cuisine of catering at the Storys Building in Toronto.
“I thought it was one miraculous vinaigrette.
“It’s super zingy and coats everything without being too wet. I was taught to make it by a Lebanese Parisian woman, the mother of the owner of a tiny café on Murray St. in Ottawa where I had my first kitchen job.”

500 ml of the loveliest olive oil in your cupboard
2 tbsp dry oregano
1 tbsp fresh oregano
1 tsp citric acid
250 ml of feta liquid
Whisper of pepper
Blend on high speed until smooth.
No salt is required thanks to the feta juice.

Wednesday, 25 December 2013

FOOD SERVICE: 5 TRENDS TO SPUR FOOD SERVICE GROWTH IN 2014

5 TRENDS TO SPUR FOOD SERVICE GROWTH IN 2014

 

Posted in News, Market Research, Market Trends, Foodservice, Restaurant, Fast Casual, Menu, Healthy,Financial Reports, Mintel, Costs, Quality, Pizza, Taste, Flavor, Technology, Sustainability, Demographic,Hispanic

CHICAGO—The U.S. restaurant industry can expect a 5.9% increase in sales in 2014, from $438 billion in 2013, spurred by five trends to hit food service in the coming year, according to Mintel.


The trends, identified by Julia Gallo-Torres, category manager, U.S. foodservice reports at Mintel, predict:
1.  Fast Casual Pulls Ahead—The impressive growth of the fast casual segment demonstrates consumers, who are still focused on price, are willing to pay more for foods they consider to be of better quality or healthier. A slew of new concepts focusing on customization, speed of service and convenience, have sprouted. These include higher quality burger chains; concepts more firmly focused on health and a rash of pizza restaurants that can deliver a fully-cooked, customized pizza in a matter of minutes.

2.  Premium Proves Practical—Not to be left behind, full-service concepts are mimicking the winning ways of fast casual restaurants. For example, several full-service brands are testing or have launched concepts that utilize the speedier fast casual service model. This is important especially during the lunch rush, when consumers don't have the time to wait. Other tactics include launching healthier, more flavorful menu items and employing technology to speed up the dining experience.

3.  Open Book Business Practices—More than ever, foodservice consumers are questioning the origin of their foods and they are demanding transparency not only in ingredient sourcing, but in general business practices, including the treatment of animals and employees. Consumers are interested in patronizing restaurants and buying brands that reflect their own values. Concepts that understand this and offer more information about their green practices or the causes they support stand to reap the rewards of increased loyalty.

4.  Due Demographic Diligence—Operators have been obsessed with Millennials. It's understandable, as they are the ones most likely to dine out in almost every restaurant segment. However, other demographics also present growing opportunities:
  • Hispanics tend to dine out in larger groups and their population is increasing. Their spending power is expected to reach nearly $1.7 trillion by 2017, meaning serving this rapidly expanding community will be key to growth.
  • Women visit restaurants less than men and this is likely due to their being more health- and budget-conscious. This indicates restaurants need to do more in terms of pricing, atmosphere and menu to gain momentum with this group.
  • Baby Boomers enjoy dining out and have more disposable income than other demographics, but few marketing campaigns specifically target them.
5.  Technology Interface Revolution—Restaurants are increasingly using technology to cut service times, and to offer loyalty programs, promotions and discounts electronically. Furthermore, in-store tabletop tablets and menu boards offer nutritional and other information, while reducing order, wait and check out times. Brands are redesigning their websites to allow consumers to gain all the information they want with as few clicks as possible. This includes making their sites more attractive and useful via smartphones, which consumers rely on more and more for staying organized and gaining information.

Sources:

    Check out my new e-book entitled: "Social Media Marketing in Agri-Foods: Endless Profit and Painless Gain"




The book is available on Amazon and Kindle for $4.99 USD. Visit amazon/Kindle to order now:
http://www.amazon.ca/Social-Media-Marketing-Agri-Foods-ebook/dp/B00C42OB3E/ref=sr_1_1?s=digital-text&ie=UTF8&qid=1364756966&sr=1-1

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Saturday, 30 November 2013

SALES & MARKETING: ALCOHOL CONSUMPTION AT RESTAURANTS INCREASES RATINGS

ALCOHOL CONSUMPTION AT RESTAURANTS INCREASES RATINGS

Chicago —Adult beverage consumption at leading chain restaurants is associated with higher ratings of the overall experience and stronger loyalty to that restaurant, according to a new report from Technomic.

The report, "Adult Beverage Consumption at the Leading Restaurant Chains," shows how adult beverage consumption across 40 casual-dining and fast-casual restaurants is associated with higher ratings of the overall experience and stronger loyalty to that restaurant.



"These restaurants provide a place where consumers can relax and enjoy an adult beverage, and in turn, this simple hospitality influences the consumer's perception of the whole experience," said Donna Hood Crecca, senior director, adult beverage resource group, Technomic.

More than three-fifths (61%) of consumers who ordered an adult beverage at a leading chain restaurant gave their visit an "excellent" rating, compared to 55% of those who did not order an adult beverage.
Two-fifths of adult-beverage consumers strongly agree that they will return to that restaurant in the near future (42%) and recommend the concept to friends and family (40%), compared to 39% and 37% of consumers overall.

Two-fifths (43%) of those who consumed an adult beverage while standing and waiting for a table strongly agree that the restaurant they visited was the right place for that specific occasion. These consumers also indicate higher overall visit satisfaction than any other group, with 65% saying that their last visit was excellent.

While more consumers ordered beer than mixed drinks or wine on their last restaurant visit, consumers who ordered mixed drinks are most likely to strongly agree that they'll return to the restaurant (45%) and recommend it to others (44%).

Further, consumers tend to eat more on the days they drink alcohol—men take in about 400 more calories and 300 for women.

Sources:

Check out my new e-book entitled: "Social Media Marketing in Agri-Foods: Endless Profit and Painless Gain"




The book is available on Amazon and Kindle for $4.99 USD. Visit amazon/Kindle to order now:
http://www.amazon.ca/Social-Media-Marketing-Agri-Foods-ebook/dp/B00C42OB3E/ref=sr_1_1?s=digital-text&ie=UTF8&qid=1364756966&sr=1-1

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Tuesday, 19 November 2013

NORTH AMERICAN FOOD SERVICE: CONSUMERS UNDERESTIMATE CALORIES IN FAST FOOD BY 34%

CONSUMERS UNDERESTIMATE CALORIES IN FAST FOOD BY 34%

BOSTON—Diners at fast-food restaurants significantly underestimate the number of calories in their meals, by as much as 34%, according to a study published in the journal BMJ.

Harvard researchers, along with leaders of the Massachusetts and Connecticut Departments of Public Health, surveyed nearly 3,400 adults, teens and school-age children in 2010 and 2011 at 89 fast-food restaurants in four New England cities to examine the difference between the estimated and actual calorie content of foods purchased at fast-food restaurants.

Teens underestimated the most, believing that their orders had more than one-third fewer calories than the meals actually contained. Parents of school-age children underestimated by as much as 23% and other adults by as much as 20%.

“We found that people, especially teens, are consuming more calories than they think they’re getting when they eat fast food," said lead researcher Jason Block, assistant professor, population medicine, Harvard Pilgrim Health Care Institute.

Teens underestimated the number of calories in their average order, which contained 756 calories, by 259 calories. The researchers found adults ordered meals containing 836 calories on average, but typically underestimated the calorie content of those meals by 175 calories. Parents of school-age children underestimated their own orders, which contained an average of 733 calories, by 175 calories overall. Notably, one-quarter of all participants underestimated the calorie content of their meals by at least 500 calories. 

“We also saw differences by food chain," said Block. Subway patrons underestimated the number of calories in their orders by a larger amount than did patrons of McDonald’s, Burger King, KFC, Wendy’s and Dunkin Donuts. Compared with McDonald’s patrons, estimates provided by adults and teens who ate at Subway were 20%-25% less accurate. Block suggested that Subway’s branding may provide a “health halo" among the public.   

Sources:

Check out my new e-book entitled: "Social Media Marketing in Agri-Foods: Endless Profit and Painless Gain"




The book is available on Amazon and Kindle for $4.99 USD. Visit amazon/Kindle to order now:
http://www.amazon.ca/Social-Media-Marketing-Agri-Foods-ebook/dp/B00C42OB3E/ref=sr_1_1?s=digital-text&ie=UTF8&qid=1364756966&sr=1-1

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Monday, 18 November 2013

MARKET TRENDS: 2014 RESTAURANT TRENDS REFLECT FOOD PREFERENCES, SOCIETAL SHIFTS

2014 RESTAURANT TRENDS REFLECT FOOD PREFERENCES, SOCIETAL SHIFTS

CHICAGO—Technomic revealed 10 trends expected to hit the restaurant industry—from technology to politics to menu innovations, the assessment looks at multiple developments reflecting larger, societal trends and specific, emerging food preferences.


Technomic's industry consultants and editors conducted on-site restaurant scene evaluations in cities across the country, as well as interviews and surveys of operators, chefs and consumers to determine what the industry can expect in the coming year. Further, the trends are backed by qualitative data from Technomic's Digital Resource Library and quantitative data from its MenuMonitor database. Trends include:
  1. Convince me it's real: Consumers want assurances that what they're eating is real—menus describe items thoroughly, listing not only the ingredients but also where they came from and how they were prepared. Local sourcing is important, but beyond that is the idea of being true to place; if the restaurant positions itself as authentically Italian, consumers expect ingredients sourced from Italy and/or prepared using authentic Italian methods.
  2. Pushing the parameters of proteins: Rising commodity costs for beef mean that chicken will be big again in 2014. However, pork is rising in popularity—appearing in regional barbecue items, in Hispanic and other ethnic fare, in charcuterie and as pulled-pork sandwiches. Lamb and game meats, from duck to bison, are also becoming more popular. Beyond meat, creative center-of-the-plate egg dishes, as well as vegetarian alternatives, from mushrooms to beans to soy-based products, are expected to take hold.
  3. Return of the carbs: Starches are staging a comeback—from ramen to buckwheat noodles to pasta made with unusual ingredients. Rice bowls (and jasmine rice, basmati rice, brown rice) will be big, in part because of continued fascination with Asian fare and in part because of an association with healthfulness. Flatbreads, wraps and artisan breads, including healthy whole-grain varieties are on the horizon. Waffles, as a base or side, make traditional savory items like chicken seem edgy.
  4. Creamy, cheesy, high-fat goodness: Technomic expects more cheese melts, pasta with creamy sauces, fried appetizers and sides, and oddities like doughnut-based sandwiches. However, super-indulgent items, like Wendy's 9-patty burger, are crafted more for social-media buzz than for eating.
  5. Pucker up: Forays into less-familiar ethnic cuisines, from Korean to Scandinavian, are partly responsible for growing interest in pickled, fermented and sour foods. Korean kimchi, as well as pickled onion, jalapeño, ginger and radish, are emerging everywhere from ethnic eateries to burger joints. On the beverage menu, the trend is seen in sour cocktails as well as new flavor combinations with sour notes.
  6. Day for night: Consumers are less likely to eat according to a three-square-meals schedule; they snack, skip meals, eat breakfast for dinner and vice versa. More restaurants are introducing innovative breakfast items—like chicken, turkey or steak breakfast sandwiches or super-spicy wraps with chipotle or Sriracha—often available all day. And while breakfast-and-lunch-only concepts are building a niche, other operators are promoting late-night breakfast menus, often in conjunction with 24-hour drive-thru service.
  7. Every daypart is a snack daypart: As the snacking lifestyle goes mainstream, diners are paradoxically less interested in snack menus. Millennials see dollar and dollar-plus menus as the snack menu. LSRs are paying more attention to snack-size handhelds and car-friendly packaging; they're also adding grab-and-go or market-style offerings. As FSR customers move away from meat-and-potatoes meals, operators are catering to the snacking-and-sharing ethos with pairings, trios and flights from all parts of the menu—from soup trios to beer samplers to retro popsicle-flight desserts.
  8. On tap: Tap technology is revolutionizing the beverage world: barrel-stored cold-brewed coffee that can be sent through repurposed beer taps, facilitating a new kind of coffee bar; soda-water taps that allow chefs to create their own fruity soft drinks; wine-on-tap tasting stations in high-end supermarkets; keg-wine bar concepts and retrofits; self-serve beer-tap walls at high-tech pubs.
  9. For fast service, bring your own device: Customers are modifying menu items, which makes for a slow service line. Operators in every segment are finding new ways to use technology for faster, more accurate ordering. iPad orders placed tableside will be a point of differentiation for a few tech leaders, but primarily a bring-your-own-device system of advance and inside-the-restaurant ordering will emerge—as well as more customer feedback and interactive conversations. In the back of the house, increased use of iPad communication will make new menu items easier to roll out.
  10. Everything is political: Consumers are increasingly aware that the personal is political—their choices and those of the restaurants they patronize regarding food, treatment of employees and suppliers, sustainability and the environment have real consequences. Consciously or unconsciously, they will gravitate to concepts that share their worldview, and some restaurants will promote this cultural identification.

Sources:

Check out my new e-book entitled: "Social Media Marketing in Agri-Foods: Endless Profit and Painless Gain"




The book is available on Amazon and Kindle for $4.99 USD. Visit amazon/Kindle to order now:
http://www.amazon.ca/Social-Media-Marketing-Agri-Foods-ebook/dp/B00C42OB3E/ref=sr_1_1?s=digital-text&ie=UTF8&qid=1364756966&sr=1-1

Thanks for taking the time