Friday 12 April 2013

Social Media Marketing in Agri-foods:Endless Profit and Painless Gain

"Social Media Marketing in Agri-Foods: Endless Profit and Painless Gain"

My New e-book is available on-line at Lulu Publishing, Amazon and Kindle book stores for $4.99 USD.

This Social Media Marketing Guide is focused on the global food sector with helpful tools and topics designed to increase customer awareness and attract brand recognition.  Bruce tackles key issues, market trends, methodologies to design a successful marketing plan and opportunities required to craft a successful social media campaign.  

Loaded with examples of successful media platforms and those with shortcomings, he walks you through the step-by-step procedures from conception to delivery and all the tools along the way to create a winningsocial media strategy that your company and customers will surely adopt.  

Bruce analyzes various topics from crowd sourcing, innovation, media selection options, product launch success factors, return on investment (ROI), food safety requirements, Quick Response (QR) codes, market demographics, new market opportunities and management buy-in tactics.
Your new social media campaign to winning loyal customers starts here!

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